Starting a Home Business for Stay-at-Home Moms
Stay-at-home moms interested in earning additional income or even launching a new career might want to consider starting a business. While running a business is not always the easiest way to earn a living, it has certain perks that are attractive if you’re reluctant to lose family time: no commute, minimal childcare needs, and the freedom to set your own schedule. And since you’ll be your own boss, you are guaranteed to have a family-friendly workplace. If this sounds like a great fit for you, think about what kind of home-based business you could excel at.
Get Your Start as a Freelancer
You don’t need a company to hire you in order for you to monetize your abilities. You can advertise your services as a freelancer in your area of expertise. This could include marketing, graphic design, IT, or tutoring. Lots of companies need copy editors or proofreaders for publications and digital content, so if you’re good with language and writing, you could start your own editing business. If you worry that you lack the credentials to offer your services professionally, consider doing some online training or signing up for a course. You could also start an e-commerce shop. What you sell online can range from plugins for WordPress to handmade garments to collectibles. So, whatever your interest, talent, or training, see whether it can be used to create something marketable.
Offer Goods and Services from Your Home
You could also use your home for in-person sales or services. Baking and catering are great options for talented home cooks. You could also consider opening a small print-on-demand shop for your community. Depending on your interests and abilities, other businesses to consider launching on-site include pet sitting, tailoring and alterations, daycare, and even small engine repairs. Just make sure you have any required licenses or training for your new business venture.
Starting Your Home-based Business
Once you have a clear idea of what you want to offer, research the market and find out about demand, competition, and going rates. The great thing about digital sales is you don’t have to be limited by geography. You will, however, need to have attractive and accessible online content, so consider working with a marketing professional or public relations services to craft your advertisements and create announcements that will pique customer interest. Check out reviews to be sure you are securing reliable services. Make sure you are compliant with any regulations on businesses in your community, and that your home insurance will also cover your business property. Startup entrepreneurs worried about liability or risk might want to form their business as a limited liability company, also known as an LLC.
Launching Your Small Business
Once your business has launched, you need to keep it healthy and sustainable. Whether and how much you intend to grow your business is up to you, but even if you want to keep it small and steady, securing repeat customers is essential. So, always prioritize customer service and communication. Periodically offer deals to returning customers. Make sure you stick to a budget so your business remains financially healthy. Practicing organization and time management strategies will help you avoid getting overwhelmed and keep you ahead of deadlines.
Protecting Your Work-Life Balance
One risk a home business owner faces is losing the balance between work and life, which leads to greater stress and less productivity. This can be hard on family life, too. So, establish clear boundaries and set schedules for your work and for your kids. Try to get work done during periods of quiet time while the family is asleep, while kids are napping or during playtime. In the hustle and bustle of starting a business and caring for your family, do not forgo self-care! Make sure to include time in your daily schedule to relax and unwind.
As your children get older and need less one-on-one attention, you might be able to grow your home-based business into something that can really take off and become a second career in your middle or senior years. So, investing in your small business success now can pay off in personal fulfillment and financial stability for years to come.
For further information on how to start an editing or proofreading business, peruse the training resources offered by the Proofreading Power Academy.
A busy parent of three children, Leslie Campos understands the pressure and challenges working moms and dads face. When she’s not working or running her children to various after-school activities, Ms. Campos loves to practice yoga, CrossFit, and watching The Great British Baking Show.